Apple reminds us of its strong privacy commitment for Siri, saying voice data isn't used for ads ahead of a crucial Apple Intelligence update.

Apple clarified on Wednesday that it has never sold the data collected by its Siri voice assistant or used it to create marketing profiles, just days after settling a case in which it faced such accusations.

In a media statement, Apple said, “Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose. We are constantly developing technologies to make Siri even more private,

Apple has agreed to pay $95 million in a class-action settlement alleging that private Siri conversations were inadvertently recorded and listened to by third-party contractors.

An Apple spokesperson told Tom's Guide that Siri had never been used to build marketing profiles or sell information. The spokesperson stated that "Apple settled this case to avoid additional litigation so we can move forward from concerns about third-party grading that we already addressed in 2019."

Apple said Wednesday its virtual personal assistant Siri protects users data privacy on their devices and does not send user information to marketers.

Apple has affirmed its Siri privacy policies following a lawsuit settlement that revived rumors that the voice assistant was spying on users. "Apple has never used Siri data to build marketing profiles,

Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose.'

Apple (AAPL) said Siri user data is not being sold for marketing purposes after settling a proposed class action lawsuit accusing the voice assistant of eavesdropping on iPhone and other Apple device users.

Apple has agreed to pay $95 million to settle a class action lawsuit alleging that its Siri voice assistant eavesdropped on private conversations. The settlement, filed on December 13, 2024, in Oakland,